About Us

“At SEO for Small Business Australia, we're committed to helping your small business grow.”

Who We Are

We’re Australia’s leading SEO company for small and medium-sized businesses with services designed to increase your website traffic and turnover.

Your website is your 24/7 sales team.  So how does yours perform? Does it help to promote your business, increase leads, and generate income? It needs to be doing all three. 

This is not just about Google rankings, it is about supporting your online presence and your digital marketing across all platforms to make sure you get the right leads, right to your website, every time. 


Why choose us?   

We’re different. 

We’re champions of small business. We know the unique challenges you face as your business grows. And, we understand that you want a measurable return on every dollar you spend. 

We understand this because we’re a small business ourselves. And we’ve built a reputation on delivering results, being accountable and transparent, and providing specialist services and exceptional advice that you can count on. Our team is committed to keeping up with fast-paced advances and changes in SEO and digital marketing and ensuring our clients benefit from these.


Here’s what you can expect when you work with us

  • To deal directly with our team. You’ll never be lost in an automated phone system or a backlog of emails. We’re experts at most things virtual, but we’re always available in person.


  • The best strategic advice and detailed planning for your business. There is no ‘one-size fits all’ SEO strategy. We spend the time making sure that yours is unique to your business and that it can be adapted along with your changing marketing needs.


  • To learn alongside us. SEO has long been considered a ‘mystery’, and it is complex, but we aim to make it simple for our clients. We want you to understand why SEO is important, how it works, and how it benefits your business. We don’t want to bamboozle you with jargon and buzzwords or overwhelm you with perplexing information, but we do want you to be involved, to work with us, as a team. Then you can rest assured that the intricate technical details will be taken care of, by us. 


Google Partner Badge

Meet Bill


Meet Bill

With over 20 years in the industry and qualifications in computer science and digital marketing, Bill Vasiliadis has a tremendous amount of knowledge and experience. He also has a rare combination of skills: an ability to read and interpret stats and numbers, technical expertise, and creative marketing flair. He combines all three when delivering solutions to clients. 

In 2011 he founded SEO for Small Business Australia after many years of working for digital agencies and large enterprises. Since then, the company has grown steadily, largely from word-of-mouth-referrals, repeat client business, strategic partnerships, and online visibility. 

The company has gained a solid market reputation for delivering successful SEO strategies that help businesses to expand their online market share, capture more leads and sales, and increase the return-on-investment (ROI) from their marketing spend.

Bill is popular with clients because of his ‘no-nonsense approach, plain language, and straight-talking’. He excels at helping clients to understand the value of SEO to their business.

What Other Leaders in their Fields Say About Bill

Bill has been providing SEO for over two decades, he is a pioneer in the industry, a skilled technician, and a superb digital marketer. Highly recommended. ~ Mike Larcher, CEO @ acidgreen

Bill’s knowledge, passion, and dedication to internet marketing are unparalleled. His outstanding results in SEO are a testament to the hours of research he spends so that he can be ahead of the pack. With his strong presentation, client management skills, and technical knowledge I consider Bill to be a true expert in the field and wouldn’t hesitate to recommend him. ~ David Meier, Head of Product Design @ Zip Co Limited (former Head of Product Design @ domain.com.au)

I’ve worked together with Bill for a mutual client and have seen his professionalism, knowledge, and experience when it comes to search engine optimisation and marketing. I would certainly recommend him and his company to others that are looking for results. ~ Arash Rostami, Head of IT @ Fujifilm Australia

As a web developer I cannot imagine a better SEO professional – co-worker than Bill, working with whom is a pleasure in regards to clear optimisation instructions and project planning, always achieving expected results. ~ Vladimir Kundrat, CTO @ Sydney Criminal Lawyers

Bill has completed a very valuable document template pertaining to social media strategy that we’re further developing in house. I have no problem recommending Bill’s work and look forward to working with him in the future. ~ Mihajlo Naumovic, Former COO @ Dejan Marketing

What Clients Say About Bill

Bill has detailed knowledge of SEO, we are a demanding client that has some robust measurements on our ROI and Bill manages to find solutions and report back in line with our KPI’s on a weekly basis. ~ Graham Budinger, Founder @ Signal Group Holdings

SEO for Small Business has been instrumental in the growth of our business. Professional, reliable, results-driven. ~ Ugur Nedim, Principal @ Sydney Criminal Lawyers

I’ve worked with Bill and SEO for Small Business on a number of projects and they’ve always been very efficient, thorough, and professional. The advice, support, and guidance has always been tremendously beneficial. Highly recommended. ~ Paul Ryan, Founder @ Intouch Finance

Very efficient and knowledgeable. Bill really helped us structure our site correctly and we’re now reaping the rewards. Highly recommend. ~ Angus Woods, Founder @ Adviser Ratings

Exceptional service. Honest and realistic advice and guidance throughout. Bill has a passion for SEO and is very easy to work with. He has helped my business excel so well in just a short period of time. ~ Jimmy Singh, Principal Lawyer @ Criminal Defence Lawyers Australia

I highly recommend Bill Vasiliadis and SEO for Small Business Australia – as a new business, the best decision we made was to engage Bill Vasiliadis. ~ Ted Neaves, Principal Lawyer @ Shoalhaven Lawyers

Our Values


Honest & Trustworthy

We set realistic expectations and achievable targets



Our work is always within search engine guidelines



We are always available to speak with you



We always deliver on time and to the highest standard


Meet the team


Bill Vasiliadis

Founder & Managing Director

Bill is a leading Digital Marketing Consultant with over twenty years of online experience.


Alastair Wright

Digital Marketing Consultant

Alastair is a senior consultant with a specialty in Search Engine Optimisation (SEO), Paid Search (PPC/SEM), and Project Management.


Elias Doumit

Digital Marketing Consultant

Elias is an experienced consultant specialising in SEO, PPC, and Digital Strategy.


Mark Hoad

CRO & Analytics Specialist

Mark has many years of experience in Conversion Rate Optimisation and Data Analytics.


Vladimir Kundrat

Technical SEO

Vlad is a senior web application developer with expertise in Technical SEO.


Ana Sutter

UX/UI Specialist

Ana is a very talented and experienced UX/UI Designer having worked on a diverse range of projects.


Leoni Seysan

Content Specialist

Leonie has over a decade of experience planning and creating content for Australian businesses.


Sonia Hickey

Content Specialist

Sonia’s specialty is writing for businesses that want to see their Google rankings soar! Her articles appear regularly in some of Australia's best-read online publications.

Load more

Learn With Our Blog

How a strong online presence helped Tri to Swim survive the Covid-19 pandemic

The Covid-19 pandemic has had a significant impact on hundreds of thousands of small businesses across Australia, but…

Read More >

Is ‘Ethical SEO’ just a ‘buzzword’?

The term ‘ethical SEO’ has been bandied around for a while, and yes, it does have a specific…

Read More >

The UNSW Marketing Society Interview Bill Vasiliadis

As part of their 2021 Careers Guide, the University of NSW Marketing Society interviewed our Director Bill Vasiliadis…

Read More >

Be a role model in your business

If you want your staff to follow and respect your company’s code of conduct, you need to set…

Read More >
View All Articles

“Bill Vasiliadis and the team are definitely SEO gurus, but what makes them so great to work with is they cut through the jargon and the mystery, so you know what you need, and why, resulting in measurable ROI.”

Sonia Hickey, Woman with Words

“SEO for Small Business Australia is a great starting point for any startup or established business wanting to rank well for competitive google search terms in their market. Bill and his team are very dedicated to driving your business towards great results!”

Peter Kawecki, Bapple

“Great experience, highly recommended.”

Sarah Black, Sarah Black Photography

“Bill has been a great in getting our SEO set up and running for our meditation business.”

Mairead Ball, Bondi Meditation Centre

“If you are looking for SEO services for small business, this is definitely the one - knowledgeable, easy to work with and great value.”

Nancy Wang, RivetLab Pty Ltd

“I highly recommend Bill Vasiliadis and SEO for Small Business Australia – as a new business, the best decision we made was to engage Bill Vasiliadis.”

Ted Neaves, Shoalhaven Lawyers

“Anyone who is looking to grow their business, save yourself some time and don't bother to second guess if ‘SEO for Small Businesses Australia’ is right for you. Bill is driven by delivering maximum results for every client. His reports are thorough and are extremely valuable, and his recommendations are genuine.”

Elias Doumit, Growth Solutions

“After trusting in two other SEO companies over the last 5 years and getting horrible results, 5 months ago I started with Bill and the results have been great and we have only been doing business with him for a short time so I'm super confident that my business's future is going to be amazing. I highly recommend trusting Bill and his team.”

Robin Wickens, Sheepskin Tailors

“Great service with great results, highly recommend.”

Marnie Fawns, Tri to Swim

“Bill has been great to work with and has provided good results.”

Brian Scales, Glen Erin at Lancefield

“Bill has detailed knowledge of SEO, we are a demanding client that has some robust measurements on our ROI and Bill manages to find solutions and report back in line with our KPI's on a weekly basis.”

Graham Budinger, Signal Advantage

“Bill from SEO for Small Business Australia has been great. Easy to deal with, flexible with small business budgets, and already achieving great results.”

Lyn Fisher, Moss Furniture

“Bill has been providing SEO for over two decades, he is a pioneer in the industry, a skilled technician, and a superb digital marketer. Highly recommended”

Mike Larcher, Acidgreen

Check Out Our SEO Services

Read More >
Reviewing SEO Analysis

Get Your Free SEO Analysis

Read More >