General

Be a role model in your business

July 6, 2021

If you want your staff to follow and respect your company’s code of conduct, you need to set the example. From the CEO to the admin workers, all staff members need to be unified in a commitment to the values and strategic objectives of the company. This goes for things as intrinsically important as communication between colleagues, and customer service.

If you want your employees to all to wear a particular uniform, for instance, then upper management should lead by example. It sends a message that no one is above wearing it, and everyone is committed to enhancing the company’s image. And after all, wearing a uniform looks smart and professional, and conveys a sense of pride in the company.

Being a role model as a manager, whether it’s by wearing the company uniform, or helping a junior employee with a customer, can help create a dedicated, loyal, and happy staff throughout all levels of the organisation.

So, what characteristics does a role model have? Here are a few.

Dedication

A dedicated worker is someone who regularly goes beyond the call of duty to get a job done. A dedicated worker exceeds expectations, rather than merely performing to minimum requirements, and always tries to perform to the best of their ability.

Loyalty

By loyalty, I don’t mean someone who sticks with a company for an extended period of time. I’m referring to people that – when they are at the company – take pride in that company’s success. These are people who aren’t just working for a pay packet but derive genuine satisfaction from seeing the organisation they work for flourish, regardless of whether it results in personal material gain.

Skills

People with superior skills are often role models, whether they choose to be or not. By the very nature of them having a skill set that many people aspire to, they inspire others to improve their own skills.

Generosity

Most high-performing, successful workers are very busy, but several of them still give a lot of their time to training, mentoring, or coaching others. A person at the top of their game who genuinely wants the people around them to improve has a real role model characteristic.

Consistency

There are a number of factors in the workplace and in one’s personal life that can affect work performance, but some people consistently perform at a high level. The ability to be organised, focused, and committed enough to achieve high results consistently is an admirable trait.

Enthusiasm

We’re not always thrilled by the thought of going to work. “Mondayitis”, some people call it. But good role models will have that kind of infectious energy that naturally inspires others. Through their enthusiasm and eagerness, other employees automatically want to come along for the ride. Of course, that enthusiasm has to be genuine for it to be believable.

So there you have it, a few characteristics that role models share. Every workplace needs a role model, and while you need to be a role model at the top, all role models do not necessarily have to be in a position of superiority. They just have to take it upon themselves to set the example. That is the main message here – set the right example, and others will follow.

By Bill Vasiliadis

By Bill Vasiliadis

Bill Vasiliadis is one of Australia’s leading digital marketers, having up to 25 years of experience in the industry. With a Master of Digital Marketing degree and a Bachelor of Computer Science degree, he has tremendous knowledge and experience.

Related Articles

View All Articles

“I’ve had the pleasure of working with Bill for several years and am always impressed by the results, depth of knowledge, and professionalism.”

Sally Kenny, Hustle Marketing

“Bill and his team have been tuning up our website SEO. They know their stuff and help keep us “out front.” Page 1 for most of the searches.”

Jeffrey Geldard, Hedging & Screening

“We have had the pleasure of working with Bill and the SEO for Small Business Australia team for several years and benefited from their expertise, proactivity and transparent approach to SEO. Their work & reporting is very thorough, has improved performance and informed decision making.”

Anthony Whittle, The Optical Co

“Bill’s services in Google advertising and SEO have been very beneficial for our business. His knowledge has helped increase our website visibility and conversions. We have no hesitations in recommending his services.”

Paul Zammit, Zammit Promotional Products

“We engaged the SEO services of Bill and his Team around 12 months ago and can’t fault the service provided to date. They are always professional, responsive and a pleasure to work with. Cannot recommend them more highly if you are looking for a small hands-on business to take control of your SEO requirements and achieve you great results! ”

Tim & Kristy, iHop Hunter Valley

“A great SEO company for my PR and communication agency. Small businesses like ours need value for money and results, and these have both been the case with SEO for Small Business Australia. ”

Amber Daines, Bespoke Communications

“After starting off with another company that didn’t get me anywhere in terms of SEO, I was glad that I found Bill. Bill has been amazing, in-depth & thorough in regards to the SEO work for my site; and as a result the traffic to my site has improved greatly and continues to improve over the 18 months that I have been with Bill. Bill is also very knowledgeable with SEO and has always helped me with any questions that I may have. I highly recommend him.”

Maxine Lock, LocKlick Images

“SEO for Small Business Australia has been instrumental in the growth of our business. Professional, reliable, and results-driven. ”

Ugur Nedim, Sydney Criminal Lawyers

“It’s been a pleasure to work with Bill from SEO for Small Business Australia. The results have been amazing. We are kept up to date regularly with what’s going on and the customer service has been great. As a small business, it’s always a pleasure to work with another competent small business.”

Murray Roach, Billabong Spas

Ready To Take The Next Step?

Get Your Free Quote Now >
Reviewing SEO Analysis

Get Your Free SEO Analysis Report

Claim Your Free Report >